When it comes to designing your website, it isn’t something that you want to do haphazardly. In this modern age your website is the the first thing that a lot of people will see about your business. Therefore making sure that it accurately reflects the image that you want people to have about your business is crucial.
Some people make the mistake of thinking that they can neglect the design of their webpage when in fact studies show that a web page is one of the most important aspects of your business’s image. If a potential customer arrives at your page and sees something unprofessional and poorly designed, most people agree that they see this as a reflection of a company being poor quality as well. Therefore, rather than sloppily creating a DIY page yourself, consider hiring the right person to get the job done.
Here are some of the best tips for ensuring that you have a solid design for your website.
Choose a Strong Header Image
The main header image of your website should be a strong choice which encompasses the overall look and feel of what your company offers. Make sure that you choose an image which high quality and professionally done. If you choose one which is pixelated or not relevant to your product, it will come across as unprofessional to your clients.
If you are having trouble deciding on an image, consider looking at the websites of your competition. You may get some great ideas or inspiration based on their mistakes. Staying aware of what other people in your market are doing is crucial.
Keep It Simple
When it comes to web design, less is almost always more. If your site has a lot of flash, take a long time to load, or has a busy look and feel, it is only going to distract from the main point of your website which is to inform customers about what you offer.
Keep your colors basic instead of a wide array of rainbows and crazy contrasting images. Your fonts should be easy to read and in an appropriate size.
Test In All Browsers
It is important to run your website in a variety of browsers so that you can be sure that it is compatible wherever it is opened.
Often some people fail to do this only to find that Apple users have a different experience than PC users, or Firefox compared to Chrome. Knowing that your website looks good on a smartphone is also an important factor to consider.
Choose a Readable Font
Your font should be something with clean lines which follows the mood of your design. For example a hardware store website isn’t going to be in frilly cursive. A more appropriate font would be a simple typewriter font or a classic such as Times New Roman.