When it comes to website designs – and, in fact, designs in general – there is usually an important decision that arises – the decision of choosing between a ready-made template or a complete design from scratch.
Of course, both alternatives have their pros and cons, but there is usually a stigma against templates that arises not because of any noteworthy shortcoming, but simply due to wild misconceptions.
That is why in this article, we’re going to be taking a look at some popular misconceptions regarding making use of templates in all kinds of designs, along with a few indisputable reasons why they are actually great options for everyone to consider.
Misconceptions About Using Templates on Your Websites
They Don’t Rank
A lot of webmasters refuse to make use of anything template related on their websites because they feel as though they would have a higher chance of ranking on search engines using complete custom-built designs. This couldn’t be farther from the truth.
Take for instance, WordPress. WordPress is a powerful content management system that can be used to build virtually any kind of website. It is completely template-based, and still regarded as one of the most search engine friendly platforms in the world.
In fact, some believe that WordPress websites have a higher ranking chance than custom-built ones. Either way, the belief that one can’t rank pages on search engines with templates is completely false.
They Are Inferior
Another general erroneous belief regarding templates is that they are somehow inferior in design. This isn’t necessarily true, either. Yes, some templates may be inferior in design, but same goes the other way.
There are, in fact, certain templates that are quite more advanced than custom-built designs. It all comes down to how much patience you’re willing to have to not only seek out these templates, but more specifically, seek out the great ones.
There are lots of numerous advanced templates out there that will blow your mind, you just have to be willing to find them.
They are Not Customizable
As mentioned above, great templates are out there, but you must be willing to take the time to find the perfect one for you. And after you do, you must also be willing to take the time needed to make them as great as they can be.
Many believe that when they use templates, their customizations options are completely limited. This isn’t necessarily true all the time.
The point of templates is not to be rigid. Most are highly customizable and can be altered to fit any style. In fact, once you’re done customizing some templates and making them reflect your brand colors, style, and identity, it becomes virtually impossible for anyone to tell that it was a template in the first place.
They Don’t Help You Stand Out
Lastly, many believe that since templates are available for everyone, they really don’t help anyone stand out. This may sound like a logical assumption on the surface, but it actually is not.
First of all, there are so many templates out there it’s enough to go around for everyone. Secondly, as we have iterated over and over, templates offer a great deal of personalization that makes them different each time.
And lastly, there are premium templates available that are offered to only a limited number of people. Either way, templates can veritably help you stand out just as much as custom designs and with a great deal of convenience too.
Why You Should Actually Make Use of a Template
Now that we’ve taken a look at some of the false beliefs people hold about templates, it is time to examine reasons why you should actually use them. And as expected, there are lots of them.
They Save Time
Obviously, one of the greatest appeals of templates is the fact that they generally take less time to customize than building a design from scratch. The importance of this should not be underestimated.
Not only does it allow you to get your projects up and running faster, and without wasting time and letting your competitors catch up, it also gives you a great deal of additional time to work on other aspects of the project that require more work and can’t be shortened.
They Save Money
Templates, thanks to their democratized nature, are usually a lot less expensive than custom-built designs. It is worth noting, however, that this is not to make a sweeping generalization for all templates. In fact, there are certain templates that are so advanced they may very well cost more than custom designs.
But, on average, there is no denying templates tend to save more cost down the line. In fact, it is absolutely possible to get high-quality templates free of charge.
Websites like Designurbate, for example, offer professional ready-made templates for banners and background designs all for free.
They Offer Great Variety
This is at once a misconception and a reason why you should consider making use of templates in whatever designs you happen to be working on. It is erroneously believed, you see, that templates limit your options when it comes to having complete control over your final output.
First of all, we must admit that there is an element of truth to this. With templates, you may not have a total level of control that you might like to. But this is why it is perfect for many scenarios.
Templates may be slightly limited, but they offer more than enough variation to not only inspire you when needed, but also to provide a solid base to start on while you make the design yours with further customizations.
Final Thoughts & Summary
Making use of templates in designs is a great way to save time, money, get a lot of variety while getting inspiration for your next design at the same time. Sadly, thanks to a great deal of negative misconceptions, it is believed that they don’t have as much to offer, and a lot of people continue to miss out on the advantages they provide.
If you find yourself among the group of people who believe that templates make you lose ranking positions on Google, or that they are inferior and can’t be customized, well, all we can say is that it is time to shift that perspective and start considering the great things templates can offer you and your business going forward.